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Good morning.

Hard to believe it’s already Week 3! Feels like just yesterday we were ripping endless mock drafts, fading Trey McBride, and selling our souls for Colston Loveland. Boy what a difference three weeks makes!

That’s why we’re comin’ at you today with our weekly market report—to make sure you’re up to date with the latest news, trends, and under-the-radar actionable insights you need to steer your team towards the playoffs.

Let’s get after it…

Today's newsletter highlights:

  • Market Trends 📈

  • Week 3 Rankings 📊

  • Week 2 Takeaways 👀

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MARKET TRENDS 🧐

Running Back

Chuba Hubbard // ESPN

💰 Buy Chuba Hubbard. You might be buying high after Jonathon Brooks was placed on IR, but many still don’t value Hubbard high enough. He’s the RB1 in success rate, as well as the overall RB8 on RB14 usage. This is starting to look a lot like 2024, where Hubbard played 77% of snaps, leading to an RB12 finish on RB7 usage and was the RB4 in overall rush yards over expected (+24%), per Yahoo’s Hayden Winks.

📉 Sell Aaron Jones Sr. With Jordan Mason on IR, Jones turned 23 touches into 105 yards against the Chicago Bears. However, he was not involved in the passing game and also exited the contest for a period of time due to a knee injury. While he did return, HC Kevin O'Connell acknowledged that Jones was sore after playing on over 80% of snaps (h/t Roto Baller’s Jorden Hill). I’d be surprised to see the 31-year-old hit 23 touches again this season.

💰 Buy Bucky Irving. He has played 71% of Tampa Bay’s snaps, handled 78% of their RB carries and seen an 18% target share on a 57% route participation rate, per FantasyPros’ Ted Chmyz. Meanwhile, Kenneth Gainwell is barely relevant, and Sean Tucker didn’t play a single snap in his season debut on Sunday.

📉 Sell Omarion Hampton. He’s logged just 28.6% and 25.8% route participation rates over his first two games, despite being at a respectable 47.6% rate as a rookie in 2025, per Fantasy Points’ John Hansen. There’s also a concern that he’s not a good fit for Mike McDaniel’s zone running scheme, as Hampton is averaging just 3.06 YPC on zone runs this year, and LA’s upcoming schedule is pretty gross: BUF, SEA, DEN, KC, LAR, HOU.

Wide Receiver

George Pickens // Scott Kinser, Imagn Images

💰 Buy George Pickens. “Pickens, being targeted on a sturdy 25% of his routes and enjoying a 37% air yards share, will be fine in a Dallas offense that ranks 1st (by a lot) in pass rate over expected and 7th in neutral early-down pass rate. The Cowboys for now rank 13th in total team air yards. I wouldn’t be surprised if they’re inside the top five by October.” — NBC Sports’ Denny Carter

👀 Keep an eye on Drake London tonight. He was electric with Michael Penix Jr. at QB last year, posting a 91-1,286-9 receiving line through 14 games, per Fantasy Life’s Cooter Doodle. Penix is making his first start of the season tonight, and might look a little rusty. That could pose the perfect buying opportunity if London goes three games in a row with lackluster numbers.

💰 Buy Luther Burden III. “While Colston Loveland leads him in snaps and route %, Burden has 12 targets (18.8%) to Loveland’s four, so he looks like the better buy-low candidate in Chicago. He’s 2nd on the team behind Kaliff Raymond in yards per route run, and he’s rocking a 31% 1st-read target share, which is promising.” — John Hansen

📉 Sell Rashee Rice. Eight targets. That's it. Rice has turned those opportunities into 22.2 PPR points despite just 12.91 expected points, per Yahoo’s Ray Garvin. That production might make other managers still interested, but it’s covered up what has been a pretty underwhelming workload for a receiver drafted this high.

💰 Buy Josh Downs. Alec Pierce has been placed on IR. And since entering the league in 2023, Downs has been targeted on 30% of his routes with both Pierce and former Colts WR Michael Pittman Jr. off the field, per Fantasy Life’s Adam Pfeifer. He’s looking good on tape, too, as he currently leads the league in average separation score, per Fantasy Points Data. #ASSGod

🤫 Stash Ted Hurst. Only 11 wideouts have more air yards than Hurst this season. His 38% air yards share led all Tampa pass catchers in Week 2, and he ranked 6th among all wideouts in air yards last Sunday, per Denny Carter. If Baker Mayfield can just be a little more accurate, he and Hurst could start connecting on some deep balls.

🚀 Jalen Coker is for real:

QB / TE

Bryce Young // NFL.com

💰 Buy Bryce Young. The Panthers’ offense ranks 2nd in pass rate over expected at 9.4%, and Young himself ranks 3rd in fantasy points per dropback, per Ted Chmyz. He has two genuinely talented young WRs in Tetairoa McMillan and Jalen Coker, and Dave Canales is letting him cook.

📉 Sell Drake Maye. The former MVP runner-up could very well turn things around, but there’s now doubting he’s looked awful. Maye is tied with Cooper Rush for the league lead in INTs and all four of his picks have come on deep throws, resulting in a 45.8 passer rating and -0.73 EPA/dropback on such passes. In contrast, Maye threw just one INT and recorded a league-high 1.23 EPA/dropback on 48 deep passes last season, per NFL.com’s Matt Okada. If you can get anywhere moderately close to a 2025 price for Maye, take it.

😌 The Giants will be fine with Jameis (for fantasy):

💰 Buy Tucker Kraft. He was held to just two catches for 15 yards on Sunday, but if you dive deeper, you’ll actually find some encouraging signs. After running just 48% of the routes in Week 1, Kraft skyrocketed to an 84% route rate this past weekend. The Packers also have zero run game to speak of, resulting in a 6% dropback rate over expected (4th) and an overall dropback rate of 69% (2nd). They’re playing faster, too, ranking 4th in the NFL in no-huddle rate (11%), per Adam Pfeifer.

📉 Sell Dalton Schultz. The veteran TE posted 12 catches for a career-high 140 yards in Week 2 with star WR Nico Collins out. Collins is expected to be sidelined again this weekend, making Schultz a good play at least once more, but as USA Today’s Everett Cook put it: “Any time you see the phrase ‘career-high’ attached to a veteran in Year 9, it's a good time to sell high.”

POLL 📊

Which side would you prefer in this trade?👇

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RANKINGS ✍️

Our Week 3 positional rankings are LIVE. Here are some of the favorite plays from our Rankings Specialist, Anthony…

Tyler Shough (NO) — QB12 vs. LV:

  • “Shough has quickly become one of the more intriguing fantasy QBs early this season. After throwing for 410 yards and three TDs in Week 1, he followed it up with an efficient performance in Baltimore, completing 27 of 34 passes for 252 yards while adding a rushing TD. Now back home against the Raiders, Shough's combination of passing volume and rushing upside gives him a strong opportunity to finish as a Top-10 QB this week.”

TreVeyon Henderson (NE) — RB18 @ JAX:

  • “Henderson made an immediate impact in his season debut, rushing 16 times for 76 yards and a TD while playing 60% of New England's offensive snaps. More importantly, he out-carried Rhamondre Stevenson 16-6, giving us an early indication that this backfield could be shifting in Henderson's direction. With that workload potentially growing again this week against Jacksonville, Henderson carries legitimate RB1 upside and checks in as my RB18. ”

Terry McLaurin (WAS) — WR26 vs. SEA:

  • “McLaurin has gotten off to a slow start this season, but the switch to Marcus Mariota could be exactly what he needs to get going. In 12 games with Mariota under center, McLaurin has averaged 73.8 receiving yards per game while finding the end zone six times, showing a strong track record of production with the veteran QB. With Mariota getting the start this week against a tough Seattle defence, I expect McLaurin to have a strong opportunity to bounce back and check in as my WR26 for Week 3.”

Dalton Schultz (HOU) — TE10 @ IND:

  • “Schultz is coming off a monster Week 2 performance, hauling in 12 of 14 targets for 140 yards with Nico Collins sidelined. His involvement is difficult to ignore heading into another favourable matchup against Indianapolis, especially if Collins remains unavailable. After seeing eight targets in Week 1 and 14 in Week 2, Schultz's early-season volume gives him a strong floor and plenty of upside as my TE10 this week.”

For Anthony’s full Week 3 rankings, click the link below to upgrade your subscription for just $4/month. No contracts. No commitments. Money-back guarantee.

Grab yours now!👇

QUICK SLANTS 👀

📖 Read 10 Fantasy Football Takeaways from Week 2 from NBC Sports’ Kyle Dvorchak for his takes on some of the major storylines of last week, like the QB Apocalypse, the Chiefs passing game, and more.

📖 Read Tristan H. Cockcroft of ESPN’s Matchup Rankings for Week 3, where he highlights some matchups to exploit and avoid for this weekend’s slate.

📖 Read Dave Kluge of Footballguys’ Rest-Of-Season Rankings: Week 3, where he shows the latest risers and fallers, along with some brief blurbs explaining the moves.

📺 Watch Mike Macdonald talk about his “Cold War” with Sean Payton and the Broncos regarding training camp clips on X:

TWEET OF THE DAY ✍️

Enjoy Falcons @ Packers tonight.

See you Sunday morning.

- Marcus

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